Hi there!

I'm Veronica Jefferson, a passionate creative professional with a love for all things design, especially when it comes to UI/UX and interactive branding. I’ve had the privilege of collaborating with some amazing brands—Disney, P&G, Blue Cross Blue Shield, SC Johnson, Pei Wei (to name a few)—and bringing their visions to life through thoughtful, user-centered design. I believe that great design goes beyond aesthetics; it creates meaningful connections between brands and their audiences, making every interaction feel natural and intuitive.

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Whether I’m designing an engaging app interface or leading a national ad campaign, I’m all about making the user experience seamless and enjoyable. My sweet spot is blending strong visuals with functional design, crafting cohesive solutions that not only look great but also work beautifully for the end user.

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Outside of my work, I’m a dedicated wife, mom to two awesome kids, and a big advocate for diversity and inclusion in the design industry. Mentoring young designers and empowering the next generation of creatives is something I truly love. When I’m not in “design mode,” you’ll likely find me painting, trying out new restaurants, hiking, or exploring new places with my family.

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I’d love to connect and see how we can create something exceptional together!